Measurement of Forward-Backward Asymmetry and Wilson Coefficients in $B \to K^* \ell^+ \ell^-$
A. Ishikawa, et al. (for the Belle Collaboration)

TL;DR
This paper presents the first measurement of the forward-backward asymmetry and Wilson coefficient ratios in B meson decays to K* and leptons, using a large data sample from the Belle detector, revealing significant asymmetry.
Contribution
It provides the first experimental determination of forward-backward asymmetry and Wilson coefficient ratios in B to K* lepton decays, using Belle data.
Findings
Large forward-backward asymmetry observed with 3.4σ significance
First measurement of Wilson coefficient ratios $A_9/A_7$ and $A_{10}/A_7$
Results suggest potential deviations from Standard Model predictions
Abstract
We report the first measurement of the forward-backward asymmetry and the ratios of Wilson coefficients and in , where represents an electron or a muon. We observe a large integrated forward-backward asymmetry with a significance of 3.4. The results are obtained from a data sample containing 386 pairs that were collected on the resonance with the Belle detector at the KEKB asymmetric-energy collider.
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