# Human-like, Animal-like, or Object-like? The Impact of LLM-Based Virtual Doctor Avatar Design on User Emotion, Physiology, and Experience

**Authors:** Han Zhang, Shiyi Wang, Rui Peng

PMC · DOI: 10.3390/bs16030349 · Behavioral Sciences · 2026-03-01

## TL;DR

This study explores how different virtual doctor avatar designs affect users' emotions, physiology, and experience during digital mental health interactions.

## Contribution

The study reveals that animal-like avatars promote emotional safety and stronger social attention compared to human-like and object-like avatars.

## Key findings

- Animal-like avatars elicited the strongest parasympathetic activation, indicated by increased RMSSD and HF power.
- Animal-like avatars received the highest user-experience evaluations across six dimensions.
- Eye-tracking showed faster first fixation and longer face-directed fixation for animal-like avatars.

## Abstract

Virtual agents powered by large language models are increasingly deployed in digital mental health services, yet the influence of avatar appearance on users’ emotional, cognitive, and physiological responses remains insufficiently understood. This study was conducted between March and April 2024 and examined how three avatar designs—animal-like, human-like, and object-like—shape affective experience, user evaluation, autonomic activity, and attentional allocation during virtual doctor interactions. Forty-two participants completed a within-subjects experiment involving self-reported affect ratings, multidimensional user-experience assessments, heart rate variability (HRV) measures, and eye-tracking indicators. The avatar type did not yield statistically significant differences in changes in positive or negative affect across conditions. However, physiological data revealed clear divergences. The animal-like avatar elicited the strongest parasympathetic activation, reflected by significant increases in the root mean square of successive differences (RMSSD) and high-frequency (HF) power, whereas the object-like avatar produced a sympathetic-dominant response. Across six user-experience dimensions, the animal-like avatar consistently received the highest evaluations. Eye-tracking results showed faster first fixation and a longer face-directed fixation duration for the animal-like avatar, indicating stronger social attention. The human-like avatar demonstrated slightly delayed initial fixation, consistent with subtle yet nonsignificant uncanny-valley tendencies. These findings underscore the critical role of avatar visual design in shaping emotional safety, engagement, and social processing in virtual mental-health interactions.

## Full-text entities

- **Species:** Homo sapiens (human, species) [taxon 9606]

## Full text

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## Figures

11 figures with captions in the complete paper: https://tomesphere.com/paper/PMC13023460/full.md

## References

67 references — full list in the complete paper: https://tomesphere.com/paper/PMC13023460/full.md

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Source: https://tomesphere.com/paper/PMC13023460