# Businessmen-driven village governance: A viable path for rural collective economic development?

**Authors:** Yuyuan Yi, Furong Chen, Lulu Yuan, Caiyan Liu, Yu Hu, Yifu Zhao, Bifeng Zhu, Bifeng Zhu, Bifeng Zhu, Bifeng Zhu

PMC · DOI: 10.1371/journal.pone.0342687 · PLOS One · 2026-02-13

## TL;DR

Businessmen leading village governance in China boosts rural income and trust in local leaders, but formal democratic systems may limit its effectiveness.

## Contribution

This study empirically evaluates the impact of businessmen-driven village governance on rural economic development and trust dynamics in China.

## Key findings

- Businessmen-turned-village-secretaries significantly increase rural collective income.
- Government support and rural entrepreneurship partially explain the positive economic impact of BVG.
- Formal democratic systems negatively moderate the effect of BVG on rural income.

## Abstract

In recent years, businessmen-driven village governance (BVG) has become increasingly common in rural grassroots governance in China, though its feasibility and impact remain subjects of academic debate. Using micro-survey data collected in 15 provinces from 2021 to 2023 in China, our study examines the effect of BVG on the rural collective economy. Results show that BVG significantly increases rural collective income, with village secretaries who were former business owners exerting a greater positive effect than those with only self-employed experience. Mechanism analysis reveals that government project-based support and rural entrepreneurship activity partially mediate this effect. Moreover, clan network, as an informal institution, does not significantly moderate the effect of BVG on rural collective income, whereas the formal democratic consultation system exhibits a significantly negative moderating effect. Further analysis shows that village secretaries with self-employment experience do not significantly affect farmers’ trust in village cadres, whereas those with business owner backgrounds significantly enhance such trust. This suggests that BVG does not necessarily provoke a trust crisis and may instead help strengthen grassroots trust. Our study provides a theoretical and empirical discussion of the advantages and limitations of BVG, envisioned to provide insights for village cadres selection and governance optimization.

## Full-text entities

- **Diseases:** power abuse (MESH:D019966), ORCID iD (MESH:C535742)
- **Chemicals:** -D-25-32951 (-)
- **Species:** Homo sapiens (human, species) [taxon 9606]

## Full text

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## Figures

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## References

89 references — full list in the complete paper: https://tomesphere.com/paper/PMC12904470/full.md

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Source: https://tomesphere.com/paper/PMC12904470