# Cosmetic usage: Knowledge, attitude and behaviour among female college students in India

## TL;DR

This study explores how female college students in India use cosmetics, their knowledge, and the health effects they experience.

## Contribution

The study provides insights into the sociocultural influences and health implications of cosmetic use among Indian female college students.

## Key findings

- Most participants started using cosmetics after age 15, mainly for skincare.
- Social media was identified as the primary influence for cosmetic use.
- Adverse effects like hair damage and skin itching were commonly reported.

## Abstract

Cosmetic use is increasingly common among female college students, influenced by sociocultural and peer factors. Therefore, it is of
interest to assessed knowledge, attitudes, behaviours and health implications related to cosmetic use among 382 female arts college
students at Chrompet, Chennai, India. Most participants began using cosmetics after age 15, primarily for skincare, with social media
being the main influence. Common adverse effects reported were hair damage, skin itching, and colour change. The need for educational
interventions and regulatory measures to promote safe cosmetic practices is needed.