Engagement modes and attitude polarization toward AI: the role of cognitive load and reliability among Chinese undergraduates
Duan Bo, Aini Azeqa Ma’rof, Zeinab Zaremohzzabieh, Li Rongfeng, Zheng Danhe

TL;DR
This study shows that structured AI education reduces attitude polarization among Chinese undergraduates, while self-directed learning increases it.
Contribution
The study introduces a novel framework linking cognitive load and perceived reliability to attitude polarization in AI education.
Findings
Structured courses reduced attitude polarization (β = −0.32, p < 0.01).
Self-directed research increased polarization (β = 0.45, p < 0.01).
Polarization correlated strongly with pre-to-post-test shifts (r = 0.68, p < 0.001).
Abstract
This experimental study investigates how engagement modes with AI-related information—structured courses, group discussions, and self-directed research—influence attitude polarization and policy preferences among 132 Chinese undergraduates at a northern Chinese university. Methods: Participants were randomly assigned to conditions over a six-week intervention, with cognitive load and perceived reliability assessed as key mechanisms. Participants were randomly assigned to conditions over a six-week intervention, with cognitive load and perceived reliability assessed as key mechanisms. Hierarchical regression revealed structured courses, marked by high cognitive load and reliability, significantly reduced polarization (β = −0.32, p < 0.01, η2 = 0.11), while self-directed research increased it (β = 0.45, p < 0.01, η2 = 0.15). Self-reported polarization strongly correlated with…
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Taxonomy
TopicsSocial and Intergroup Psychology · Behavioral Health and Interventions · Climate Change Communication and Perception
