# Editorial: Machine-learning/deep-learning methods in neuromarketing and consumer neuroscience

**Authors:** Marco Bilucaglia, Luca Mainardi, Thomas Zoëga Ramsøy, Paul J. Zak, Margherita Zito, Vincenzo Russo

PMC · DOI: 10.3389/fnhum.2025.1638225 · 2025-06-23

## Full-text entities

- **Genes:** F2R (coagulation factor II thrombin receptor) [NCBI Gene 2149] {aka CF2R, HTR, PAR-1, PAR1, TR}
- **Species:** Homo sapiens (human, species) [taxon 9606]

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Source: https://tomesphere.com/paper/PMC12230022