# Psychology: Objects sticking in memory

## TL;DR

A study using a large dataset finds that typicality has a complex role in determining what objects are memorable.

## Contribution

The study reveals new insights into how typicality influences object memorability using a vast dataset of object ratings.

## Key findings

- Typicality plays a complex role in object memorability.
- A large dataset was used to analyze what makes objects memorable.

## Abstract

Using a vast dataset of object ratings, a new study in Science Advances sheds light on the question what makes objects memorable. The answer to what role typicality plays turns out to be complex.