Large language models perceive cities through a culturally uneven baseline
Rong Zhao, Wanqi Liu, Zhizhou Sha, Nanxi Su, Yecheng Zhang

TL;DR
This study reveals that large language models perceive cities through a culturally biased lens, favoring Western perspectives and affecting their evaluations of urban features and sentiments.
Contribution
The paper demonstrates that LLMs' urban perceptions are culturally biased and that prompts influence their evaluations, highlighting the non-neutrality of their baseline understanding.
Findings
Model perceptions are organized around Western-centric reference frames.
Cultural prompts can shift sentiment and evaluation of urban features.
Model outputs partly reproduce human group differences but with biases.
Abstract
Large language models (LLMs) are increasingly used to describe, evaluate and interpret places, yet it remains unclear whether they do so from a culturally neutral standpoint. Here we test urban perception in frontier LLMs using a balanced global street-view sample and prompts that either remain neutral or invoke different regional cultural standpoints. Across open-ended descriptions and structured place judgments, the neutral condition proved not to be neutral in practice. Prompts associated with Europe and Northern America remained systematically closer to the baseline than many non-Western prompts, indicating that model perception is organized around a culturally uneven reference frame rather than a universal one. Cultural prompting also shifted affective evaluation, producing sentiment-based ingroup preference for some prompted identities. Comparisons with regional human text-image…
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