Optimality in group-driven social dynamics on hypergraphs
Jihye Kim, Deok-Sun Lee, and K.-I. Goh

TL;DR
This paper investigates how hypergraph structural properties influence social dynamics, revealing optimal levels of nestedness and social reinforcement for contagion and consensus processes.
Contribution
It introduces the facet-based approximate master equation method and analyzes the impact of hyperedge nestedness and social reinforcement on social dynamics.
Findings
Hyperedge nestedness causes non-monotonic changes in contagion thresholds.
Consensus time scales as A ln N, with optimal social reinforcement at intermediate levels.
Higher-order interactions critically shape the efficiency of social processes.
Abstract
We explore the role of intrinsic structural properties of hypergraphs in governing group-driven social dynamics with social reinforcement. First, we analyze simplicial contagion dynamics on random hypergraphs in which the level of hyperedge nestedness is systematically controlled. By developing the facet-based approximate master equation (FAME) method, we demonstrate that hyperedge nestedness induces a non-monotonic change in the outbreak threshold for simplicial contagion, displaying the lowest threshold at an intermediate level of hyperedge nestedness due to competition between simple and higher-order contagion processes. Next, we formulate the group-driven voter model (GVM) and investigate the consensus time for the GVM on hypergraphs with N nodes. Focusing on a representative case of the GVM, we show that the consensus time scales logarithmically with the system size as A ln N,…
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