How Do Technological Prototypes in the Food Industry Impact People's Perception? Insights from the MUSAE "GROW, COOK, CODE" Final Exhibition

TL;DR

This study evaluates how a food industry prototype exhibition influences public perception, revealing increased awareness of trust, environmental issues, and health benefits through participant surveys.

Contribution

It provides empirical insights into the impact of technological prototypes on public perceptions in the food sector, an area with limited prior research.

Findings

Exhibition increased trust in food technology.

Participants became more aware of environmental challenges.

Perceived health benefits from interacting with prototypes.

Abstract

This work reports the results of the survey carried out during the MUSAE final exhibition to assess its impact on people's perception of aspects like trust in technology, environmental challenges, eating habits and potential increase of mental and physical health while interacting with the technological prototypes exposed during the exhibition. The results show that the exhibition positively increased people's awareness regarding these aspects.