Mikasa: A Character-Driven Emotional AI Companion Inspired by Japanese Oshi Culture

TL;DR

Mikasa is a culturally inspired, character-driven AI companion that emphasizes stable personality and relationship clarity to enhance long-term user engagement and satisfaction.

Contribution

This work demonstrates that character design and relationship clarity are crucial for emotionally engaging AI companions, beyond just model capabilities.

Findings

Users value relationship control and imaginative engagement.

Character coherence influences interaction quality.

Design principles are applicable across cultural contexts.

Abstract

Recent progress in large language models and multimodal interaction has made it possible to develop AI companions that can have fluent and emotionally expressive conversations. However, many of these systems have problems keeping users satisfied and engaged over long periods. This paper argues that these problems do not come mainly from weak models, but from poor character design and unclear definitions of the user-AI relationship. I present Mikasa, an emotional AI companion inspired by Japanese Oshi culture-specifically its emphasis on long-term, non-exclusive commitment to a stable character-as a case study of character-driven companion design. Mikasa does not work as a general-purpose assistant or a chatbot that changes roles. Instead, Mikasa is designed as a coherent character with a stable personality and a clearly defined relationship as a partner. This relationship does not force exclusivity or obligation. Rather, it works as a reference point that stabilizes interaction norms and reduces the work users must do to keep redefining the relationship. Through an exploratory evaluation, I see that users describe their preferences using surface-level qualities such as conversational naturalness, but they also value relationship control and imaginative engagement in ways they do not state directly. These results suggest that character coherence and relationship definition work as latent structural elements that shape how good the interaction feels, without users recognizing them as main features. The contribution of this work is to show that character design is a functional part of AI companion systems, not just decoration. Mikasa is one example based on a specific cultural context, but the design principles-commitment to a consistent personality and clear relationship definition-can be used for many emotionally grounded AI companions.