Enhancing Financial Literacy and Management through Goal-Directed Design and Gamification in Personal Finance Application

TL;DR

This paper presents a goal-directed, gamified personal finance app aimed at improving financial literacy and management skills among young people, demonstrating the effectiveness of personalized, engaging learning tools.

Contribution

It introduces a novel application of goal-directed design combined with gamification to enhance financial literacy in young users.

Findings

Gamified learning significantly improves financial understanding.

Personalized features increase user engagement.

The app encourages better financial behaviors.

Abstract

This study explores the development of a financial management application for young people using Alan Cooper's Goal-Directed Design method. Through interviews, surveys, and usability testing, the application was designed to improve financial literacy by combining personalised features and gamification. Findings highlight the effectiveness of gamified learning and tailored experiences in encouraging better financial behaviour among young users.