Breaker: Removing Shortcut Cues with User Clustering for Single-slot Recommendation System

TL;DR

The paper introduces Breaker, a model that reduces shortcut biases in single-slot recommendation systems by clustering users and jointly training with preference modeling, improving recommendation quality.

Contribution

It proposes a novel user clustering approach combined with multi-tower preference modeling to eliminate shortcut biases in pointwise recommendation systems.

Findings

Outperforms baseline models in offline and online tests.

Successfully deployed on Meituan serving millions of users.

Enhances user-item preference modeling by reducing bias.

Abstract

In a single-slot recommendation system, users are only exposed to one item at a time, and the system cannot collect user feedback on multiple items simultaneously. Therefore, only pointwise modeling solutions can be adopted, focusing solely on modeling the likelihood of clicks or conversions for items by users to learn user-item preferences, without the ability to capture the ranking information among different items directly. However, since user-side information is often much more abundant than item-side information, the model can quickly learn the differences in user intrinsic tendencies, which are independent of the items they are exposed to. This can cause these intrinsic tendencies to become a shortcut bias for the model, leading to insufficient mining of the most concerned user-item preferences. To solve this challenge, we introduce the Breaker model. Breaker integrates an auxiliary task of user representation clustering with a multi-tower structure for cluster-specific preference modeling. By clustering user representations, we ensure that users within each cluster exhibit similar characteristics, which increases the complexity of the pointwise recommendation task on the user side. This forces the multi-tower structure with cluster-driven parameter learning to better model user-item preferences, ultimately eliminating shortcut biases related to user intrinsic tendencies. In terms of training, we propose a delayed parameter update mechanism to enhance training stability and convergence, enabling end-to-end joint training of the auxiliary clustering and classification tasks. Both offline and online experiments demonstrate that our method surpasses the baselines. It has already been deployed and is actively serving tens of millions of users daily on Meituan, one of the most popular e-commerce platforms for services.