Harnessing Large Language Models: Fine-tuned BERT for Detecting Charismatic Leadership Tactics in Natural Language
Yasser Saeid, Felix Neub\"urger, Stefanie Kr\"ugl, Helena H\"uster,, Thomas Kopinski, Ralf Lanwehr

TL;DR
This paper presents a fine-tuned BERT model trained on a new corpus to accurately detect Charismatic Leadership Tactics in natural language, achieving high accuracy and aiding psychological and managerial assessments.
Contribution
It introduces a novel dataset and demonstrates the effectiveness of fine-tuned BERT for identifying leadership tactics in text.
Findings
Achieved 98.96% accuracy in detecting CLTs
Developed an extensive, curated corpus of CLT examples
Showed potential for simplifying charisma assessment in texts
Abstract
This work investigates the identification of Charismatic Leadership Tactics (CLTs) in natural language using a fine-tuned Bidirectional Encoder Representations from Transformers (BERT) model. Based on an own extensive corpus of CLTs generated and curated for this task, our methodology entails training a machine learning model that is capable of accurately identifying the presence of these tactics in natural language. A performance evaluation is conducted to assess the effectiveness of our model in detecting CLTs. We find that the total accuracy over the detection of all CLTs is 98.96\% The results of this study have significant implications for research in psychology and management, offering potential methods to simplify the currently elaborate assessment of charisma in texts.
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Taxonomy
TopicsTerrorism, Counterterrorism, and Political Violence
