The Dual Impact of Virtual Reality: Examining the Addictive Potential and Therapeutic Applications of Immersive Media in the Metaverse
Ljubisa Bojic, Joerg Matthes, Agariadne Dwinggo Samala, Milan Cabarkapa

TL;DR
This paper explores the dual nature of virtual reality in the metaverse, highlighting its potential for both addictive behaviors and therapeutic benefits, emphasizing the need for careful management and societal adaptation.
Contribution
It provides a comprehensive analysis of VR's addictive features and therapeutic applications, emphasizing their complex dual impact and suggesting new directions for algorithmic solutions and addiction models.
Findings
Approximately half of the literature links VR features to addiction.
VR features can be harnessed for positive mental health interventions.
The complex role of VR necessitates adaptive addiction models and curated content algorithms.
Abstract
The emergence of the metaverse - envisioned as a hyperreal virtual universe enabling boundless human interaction - has the potential to revolutionize our conception of media. This transformation could alter society as we know it. This paper identifies addictive features of social media, including immersion, interactivity, real-time access, and personalization. These features are examined within the context of virtual reality through a literature review and content analysis, aimed at exploring the potential consequences of metaverse development. From an initial pool of 193,218 documents, a refined selection of N = 44 relevant papers formed the basis of our qualitative analysis. About half of the analyzed papers indicate that these features contribute to VR addiction. Interestingly, the same features that contribute to addictive behaviors can also be harnessed for positive therapeutic…
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Taxonomy
TopicsVirtual Reality Applications and Impacts · Impact of Technology on Adolescents · Image and Video Quality Assessment
