Investigating disaster response through social media data and the Susceptible-Infected-Recovered (SIR) model: A case study of 2020 Western U.S. wildfire season
Zihui Ma, Lingyao Li, Libby Hemphill, Gregory B. Baecher, Yubai Yuan

TL;DR
This study combines social media analysis with the SIR model to quantify and understand wildfire-related public concerns during the 2020 Western U.S. wildfire season, aiding disaster response efforts.
Contribution
It introduces a novel approach integrating BERT-based topic modeling with the SIR model to analyze social media data for disaster response insights.
Findings
Twitter focused on health impact, damage, and evacuation topics
Topic diffusion correlates with wildfire spread patterns
Residents showed high concern levels during wildfires
Abstract
Effective disaster response is critical for affected communities. Responders and decision-makers would benefit from reliable, timely measures of the issues impacting their communities during a disaster, and social media offers a potentially rich data source. Social media can reflect public concerns and demands during a disaster, offering valuable insights for decision-makers to understand evolving situations and optimize resource allocation. We used Bidirectional Encoder Representations from Transformers (BERT) topic modeling to cluster topics from Twitter data. Then, we conducted a temporal-spatial analysis to examine the distribution of these topics across different regions during the 2020 western U.S. wildfire season. Our results show that Twitter users mainly focused on three topics:"health impact," "damage," and "evacuation." We used the Susceptible-Infected-Recovered (SIR) theory…
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Taxonomy
TopicsDisaster Management and Resilience · Fire effects on ecosystems · Public Relations and Crisis Communication
MethodsDiffusion
