Unifying Data Perspectivism and Personalization: An Application to Social Norms
Joan Plepi, B\'ela Neuendorf, Lucie Flek, Charles Welch

TL;DR
This paper explores how to improve social norm prediction in social media posts by applying personalization techniques to model individual annotators, especially when little is known about them or the dataset is small.
Contribution
It introduces a novel experimental setup for applying personalization methods to annotator modeling in social norm prediction tasks and analyzes their effectiveness across different social situations.
Findings
Personalization improves prediction accuracy for social norms.
Effectiveness varies with social context and relationship closeness.
Large-scale dataset with 13k annotators and 210k judgments used for evaluation.
Abstract
Instead of using a single ground truth for language processing tasks, several recent studies have examined how to represent and predict the labels of the set of annotators. However, often little or no information about annotators is known, or the set of annotators is small. In this work, we examine a corpus of social media posts about conflict from a set of 13k annotators and 210k judgements of social norms. We provide a novel experimental setup that applies personalization methods to the modeling of annotators and compare their effectiveness for predicting the perception of social norms. We further provide an analysis of performance across subsets of social situations that vary by the closeness of the relationship between parties in conflict, and assess where personalization helps the most.
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Taxonomy
TopicsMisinformation and Its Impacts · Topic Modeling · Sentiment Analysis and Opinion Mining
