Selling to a principal and a budget-constrained agent
Debasis Mishra, Kolagani Paramahamsa

TL;DR
This paper characterizes optimal selling mechanisms when selling to a principal-agent pair with different valuations and a budget constraint, revealing a threshold-based mechanism design involving posted prices and randomization.
Contribution
It introduces a model with a budget-constrained agent and a principal, deriving the revenue-maximizing mechanism in a two-dimensional type space with novel threshold-based strategies.
Findings
Below a budget threshold, a mechanism with two posted prices and randomization is optimal.
Above the threshold, a simple single posted price mechanism is optimal.
The model captures strategic delegation and valuation differences in principal-agent settings.
Abstract
We analyze a model of selling a single object to a principal-agent pair who want to acquire the object for a firm. The principal and the agent have different assessments of the object's value to the firm. The agent is budget-constrained while the principal is not. The agent participates in the mechanism, but she can (strategically) delegate decision-making to the principal. We derive the revenue-maximizing mechanism in a two-dimensional type space (values of the agent and the principal). We show that below a threshold budget, a mechanism involving two posted prices and three outcomes (one of which involves randomization) is the optimal mechanism for the seller. Otherwise, a single posted price mechanism is optimal.
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Taxonomy
TopicsAuction Theory and Applications · Consumer Market Behavior and Pricing · Economic theories and models
