A Report on the Cost of Data Privacy
Monika Balamurugan

TL;DR
This paper discusses the growing collection of personal data online, highlighting the lack of consumer awareness about data tracking and usage by companies in the digital age.
Contribution
It raises awareness about data privacy issues and the extent of data collection, emphasizing the need for better consumer understanding.
Findings
Consumers have limited awareness of data tracking
Data collection is extensive and pervasive
Increased awareness can lead to better privacy practices
Abstract
As our lives migrate to the digital realm, our online identity has evolved to become an increasingly robust collection of data about every aspect of our online and offline lives. This data is extremely appealing to companies who wish to use it for a variety of analytics. In this report, we create awareness for the consumers around the world who have only a vague understanding of how much of their data is being tracked, where, when, and by which companies.
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Taxonomy
TopicsAdvanced Image and Video Retrieval Techniques · Advanced Malware Detection Techniques · QR Code Applications and Technologies
