The Rhythms of the Night: increase in online night activity and emotional resilience during the Spring 2020 Covid-19 lockdown

TL;DR

This study analyzes how the Covid-19 lockdown altered online activity patterns, emotional expression, and content themes on social media, revealing increased night activity but resilient emotional cycles during the pandemic.

Contribution

It provides a detailed analysis of social media data to understand changes in online behavior and emotional resilience during the Covid-19 lockdown.

Findings

Increased night activity during lockdown.

Decrease in emotional content shared.

Stable daily emotional rhythms despite upheaval.

Abstract

Context. The lockdown orders established in multiple countries in response to the Covid-19 pandemics are arguably one of the most widespread and deepest shock experienced by societies in recent years. Studying their impact trough the lens of social media offers an unprecedented opportunity to understand the susceptibility and the resilience of human activity patterns to large-scale exogenous shocks. Firstly, we investigate the changes that this upheaval has caused in online activity in terms of time spent online, themes and emotion shared on the platforms, and rhythms of content consumption. Secondly, we examine the resilience of certain platform characteristics, such as the daily rhythms of emotion expression. Data. Two independent datasets about the French cyberspace: a fine-grained temporal record of almost 100 thousand YouTube videos and a collection of 8 million Tweets between February 17 and April 14, 2020. Findings. In both datasets we observe a reshaping of the circadian rhythms with an increase of night activity during the lockdown. The analysis of the videos and tweets published during lockdown shows a general decrease in emotional contents and a shift from themes like work and money to themes like death and safety. However, the daily patterns of emotions remain mostly unchanged, thereby suggesting that emotional cycles are resilient to exogenous shocks.