A Route to School Informational Intervention for Air Pollution Exposure Reduction
Shiraz Ahmed, Muhammad Adnan, Davy Janssens, Geert Wets

TL;DR
This study developed and tested an informational intervention encouraging school children’s guardians to choose routes with lower air pollution, resulting in significant route changes and potential health benefits.
Contribution
The paper introduces a novel route to school intervention that effectively promotes cleaner routes using behavioral strategies and real-time pollution data.
Findings
60% of participants adopted cleaner routes
Average NO2 difference of 10 μg/m3 between routes
77% of participants switched routes after intervention
Abstract
Walking and cycling are promoted to encourage sustainable travel behavior among children and adults. School children during their travel episode to-and-from school are disproportionately exposed to air pollution due to multiple reasons such as proximity to high traffic roads and peak volumes. This paper presents a route to school informational intervention that was developed incorporating approaches and methods suggested in the literature for effective behavioral interventions. The intervention was implemented using escorting parents/guardians (N=104) of school children of Antwerp, Belgium to adopt school routes with least exposure to pollutants. Collected data and its analysis revealed that 60% participants (N= 62) could benefit themselves by adopting the suggested cleanest routes to school, of whom a significant proportion of participants (i.e. 34%, N= 35) have a difference of average…
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