Computational Methods in Professional Communication
Andr\'e Calero Valdez, Lena Adam, Dennis Assenmacher, Laura, Burbach, Malte Bonart, Lena Frischlich, Philipp Schaer

TL;DR
This paper discusses the adoption of computational methods in professional communication research, highlighting their potential to analyze large-scale digital communication data and proposing a panel to explore their transferability.
Contribution
It introduces the application of computational methods to professional communication research and proposes a panel for expert discussion on their transferability.
Findings
Computational methods enable analysis of large digital communication datasets.
Expert panel discussions will explore transferability of methods.
Potential for new insights in professional communication research.
Abstract
The digitization of the world has also led to a digitization of communication processes. Traditional research methods fall short in understanding communication in digital worlds as the scope has become too large in volume, variety, and velocity to be studied using traditional approaches. In this paper, we present computational methods and their use in public and mass communication research and how those could be adapted to professional communication research. The paper is a proposal for a panel in which the panelists, each an expert in their field, will present their current work using computational methods and will discuss transferability of these methods to professional communication.
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