Representing Software Project Vision by Means of Video: A Quality Model for Vision Videos
Oliver Karras, Kurt Schneider, Samuel A. Fricker

TL;DR
This paper introduces a comprehensive quality model for vision videos in Requirements Engineering, aiming to improve the creation and evaluation of videos that effectively communicate software project visions.
Contribution
It proposes a novel quality model with 15 characteristics for vision videos, including hierarchical evaluation and production guidance, validated through an empirical study.
Findings
Six quality characteristics significantly correlate with perceived video quality
The quality model covers all essential aspects of vision video quality
Empirical validation supports the model's relevance and applicability
Abstract
Establishing a shared software project vision is a key challenge in Requirements Engineering (RE). Several approaches use videos to represent visions. However, these approaches omit how to produce a good video. This missing guidance is one crucial reason why videos are not established in RE. We propose a quality model for videos representing a vision, so-called vision videos. Based on two literature reviews, we elaborate ten quality characteristics of videos and five quality characteristics of visions which together form a quality model for vision videos that includes all 15 quality characteristics. We provide two representations of the quality model: (a) A hierarchical decomposition of vision video quality into the quality characteristics and (b) A mapping of these characteristics to the video production and use process. While the hierarchical decomposition supports the evaluation of…
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