How on Earth: Flourishing in a Not-for-Profit World by 2050
Jennifer Hinton, Donnie Maclurcan

TL;DR
This paper advocates for a transition to a non-capitalist, not-for-profit market economy by 2050, emphasizing sustainability, social equity, and ecological health through a new economic model and framework.
Contribution
It introduces a conceptual framework for a not-for-profit dominated economy and analyzes its potential to address global sustainability and inequality challenges.
Findings
Rise of not-for-profit businesses in the global economy
Potential for improved social and environmental outcomes
Framework for transforming economic systems
Abstract
In this book, we outline a model of a non-capitalist market economy based on not-for-profit forms of business. This work presents both a critique of the current economic system and a vision of a more socially, economically, and ecologically sustainable economy. The point of departure is the purpose and profit-orientation embedded in the legal forms used by businesses (e.g., for-profit or not-for-profit) and the ramifications of this for global sustainability challenges such as environmental pollution, resource use, climate change, and economic inequality. We document the rapid rise of not-for-profit forms of business in the global economy and offer a conceptual framework and an analytical lens through which to view these relatively new economic actors and their potential for transforming the economy. The book explores how a market consisting of only or mostly not-for-profit forms of…
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Taxonomy
TopicsClimate Change and Geoengineering
