Block Models and Personalized PageRank
Isabel Kloumann, Johan Ugander, Jon Kleinberg

TL;DR
This paper provides a theoretical foundation for personalized PageRank's effectiveness in seed set expansion by linking it to optimal gradients in stochastic block models, and introduces improved methods leveraging higher moments.
Contribution
It develops a principled framework connecting personalized PageRank to optimal seed set expansion, and proposes advanced techniques with enhanced performance.
Findings
Personalized PageRank is asymptotically equivalent to the optimal gradient in stochastic block models.
Higher-moment based methods significantly outperform basic personalized PageRank.
The proposed methods are competitive with belief propagation.
Abstract
Methods for ranking the importance of nodes in a network have a rich history in machine learning and across domains that analyze structured data. Recent work has evaluated these methods though the seed set expansion problem: given a subset of nodes from a community of interest in an underlying graph, can we reliably identify the rest of the community? We start from the observation that the most widely used techniques for this problem, personalized PageRank and heat kernel methods, operate in the space of landing probabilities of a random walk rooted at the seed set, ranking nodes according to weighted sums of landing probabilities of different length walks. Both schemes, however, lack an a priori relationship to the seed set objective. In this work we develop a principled framework for evaluating ranking methods by studying seed set expansion applied to the stochastic block model.…
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