Sleeping Beauties in Meme Diffusion
Leihan Zhang, Ke Xu, Jichang Zhao

TL;DR
This paper explores the phenomenon of 'sleeping beauties' in meme diffusion, revealing that memes often experience multiple dormant and active phases, with implications for understanding propagation dynamics across media.
Contribution
It introduces the concept of two consecutive sleeping beauties in meme diffusion and proposes an upgraded Bass model to describe this phenomenon.
Findings
Intervals between wake ups follow an exponential distribution
Second wake up peaks at a higher velocity
Higher initial volume leads to greater subsequent popularity
Abstract
A sleeping beauty in diffusion indicates that the information, can be ideas or innovations, will experience a hibernation before a sudden spike of popularity and it is widely found in citation history of scientific publications. However, in this study, we demonstrate that the sleeping beauty is an interesting and unexceptional phenomenon in information diffusion and even more inspiring, there exist two consecutive sleeping beauties in the entire lifetime of propagation, suggesting that the information, including scientific topics, search queries or Wikipedia entries, which we call memes, will go unnoticed for a period and suddenly attracts some attention, and then it falls asleep again and later wakes up with another unexpected popularity peak. Further explorations on this phenomenon show that intervals between two wake ups follow an exponential distribution and the second wake up…
Peer Reviews
No public reviews on file for this paper yet. If you reviewed it on a platform where reviews are public (OpenReview, ICLR, NeurIPS, ICML), you can paste yours below so the community can read it here.
Videos
No videos yet. Explain this paper in a talk, walkthrough, or lecture? Add one.
Taxonomy
TopicsComplex Network Analysis Techniques · Opinion Dynamics and Social Influence · Complex Systems and Time Series Analysis
