Measurement of the $B^0_s \to \mu^+ \mu^-$ branching fraction and search for $B^0 \to \mu^+ \mu^-$ decays at the LHCb experiment
LHCb collaboration: R. Aaij, B. Adeva, M. Adinolfi, C. Adrover, A., Affolder, Z. Ajaltouni, J. Albrecht, F. Alessio, M. Alexander, S. Ali, G., Alkhazov, P. Alvarez Cartelle, A.A. Alves Jr, S. Amato, S. Amerio, Y. Amhis,, L. Anderlini, J. Anderson, R. Andreassen, J.E. Andrews

TL;DR
This paper reports the observation of the rare decay $B^0_s o \mu^+\mu^-$ with a significance of 4.0 sigma and measures its branching fraction, while setting an upper limit for $B^0 o \mu^+\mu^-$, consistent with Standard Model predictions.
Contribution
First measurement of the $B^0_s o \\mu^+\\mu^-$ branching fraction at LHCb with a 4 sigma significance, and the most stringent limit on $B^0 o \\mu^+\\mu^-$ to date.
Findings
Branching fraction of $B^0_s o \\mu^+\\mu^-$ is $(2.9^{+1.1}_{-1.0}) imes 10^{-9}$.
Significance of $B^0_s o \\mu^+\\mu^-$ signal is 4.0 sigma.
Upper limit for $B^0 o \\mu^+\\mu^-$ is $7.4 imes 10^{-10}$ at 95% CL.
Abstract
A search for the rare decays and is performed at the LHCb experiment. The data analysed correspond to an integrated luminosity of 1 fb of collisions at a centre-of-mass energy of 7 TeV and 2 fb at 8 TeV. An excess of signal candidates with respect to the background expectation is seen with a significance of 4.0 standard deviations. A time-integrated branching fraction of is obtained and an upper limit of at 95% confidence level is set. These results are consistent with the Standard Model expectations.
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