Galaxy Zoo: Exploring the Motivations of Citizen Science Volunteers
M. Jordan Raddick (Johns Hopkins University), Georgia Bracey, Pamela, L. Gay (Southern Illinois University Edwardsville), Chris J. Lintott (Oxford, University), Phil Murray (Fingerprint Digital Media), Kevin Schawinski, (Einstein Fellow, Yale University)

TL;DR
This paper investigates the motivations and demographics of Galaxy Zoo citizen science volunteers, developing a technique to analyze free responses and laying the groundwork for larger surveys to understand volunteer motivations.
Contribution
It introduces a novel method for extracting motivations from free responses and provides initial insights into volunteer demographics and motivations in Galaxy Zoo.
Findings
Development of a technique to analyze free responses
Initial demographic and motivation insights
Framework for future large-scale surveys
Abstract
The Galaxy Zoo citizen science website invites anyone with an Internet connection to participate in research by classifying galaxies from the Sloan Digital Sky Survey. As of April 2009, more than 200,000 volunteers had made more than 100 million galaxy classifications. In this paper, we present results of a pilot study into the motivations and demographics of Galaxy Zoo volunteers, and define a technique to determine motivations from free responses that can be used in larger multiple-choice surveys with similar populations. Our categories form the basis for a future survey, with the goal of determining the prevalence of each motivation.
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