Pareto law of the expenditure of a person in convenience stores
Takayuki Mizuno, Masahiro Toriyama, Takao Terano, and Misako Takayasu

TL;DR
This study analyzes a large dataset of receipts from convenience stores, revealing a power-law distribution in individual expenditures, significant economic inequality among customers, and the Pareto principle's applicability to sales distribution.
Contribution
It provides empirical evidence of power-law expenditure distribution and quantifies customer inequality using the Lorenz curve and Gini coefficient.
Findings
Expenditure density follows a fat-tailed power law.
Top 25% and 2% of customers contribute 80% and 25% of sales.
Gini coefficient of 0.70 indicates strong inequality.
Abstract
We study the statistical laws of the expenditure of a person in convenience stores by analysing around 100 million receipts. The density function of expenditure exhibits a fat tail that follows a power law. We observe the Pareto principle where both the top 25% and 2% of the customers account for 80% and 25% of the store's sales, respectively. Using the Lorenz curve, the Gini coefficient is estimated to be 0.70; this implies a strong economic inequality.
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